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Dealing with the DMV: the DIY Method vs. the Team Strategy (11/20/2011 12:00:00 AM)
When it comes to licensing and registration transactions, there's one simple key to success: check state requirements first. Failing to get all of the required documents and information before sending paperwork to the DMW is nothing but a recipe for rework. And that means more time and money.
Six Best Practices for Better Lead Conversion in a Real-Time Data Environment (8/31/2011 12:00:00 AM)
That real-time data exchange has come to online marketing is very exciting. The power of real-time data exchange really explodes where inventory and customer data now flow in real time to all online car-shopping sites, the dealership website and dealership CRM. Once leads from online inventory merchandising materialize, you have to manage them carefully and properly to maximize their potential, which is a sold vehicle!
Three Tips to Successfully Implement New Technology in the Dealership (8/22/2011 12:00:00 AM)
Technology plays an ever-increasing role in automotive retailing. Database mining, digital marketing, mobile marketing, and click-to-chat are some of the newer technology solutions that are available today to help dealerships reach, attract, and retain more customers. However, it's important to remember that technology on its own isn't the deciding factor for whether customers buy from you or not. Most dealers will agree that their employees – and not technology – are the main reason they gain a new customer… or lose one.
Easy, Hassle-Free Auto Transport Tips (7/20/2011 12:00:00 AM)
The used car business is unpredictable. Every detail can impact success, including auto transport. It's important to make sure there are no delays when you are shipping cars. The following tips may seem basic, but many can be easily overlooked - leading to delays. This checklist will help you ensure that nothing gets missed.